Media and Creative Services
Summary:
This closed framework, let under the Procurement Act 2023, gives the public sector access to market-leading services for full marketing campaigns and communications.
Updates:
March 2025: a pre-tender supplier webinar was held Wednesday 2 April.
February 2025: Transforming Public Procurement (TPP) is now live. Please visit our TPP webpage to learn more.
February 2025: we have released the lot structure for this agreement.
Description:
This framework will provide marketing and communication services for all public sector organisations including government departments and their agencies. This includes but is not limited to:
- media strategy, planning and buying
- creative strategy and ideation
- content production and fulfilment
- marketing events
- strategic advice, media auditing and assurance services that support the running of marketing and communications campaigns
This agreement replaces RM6123 Media Services and RM6125 Campaign Solutions 2
Benefits:
- readily available pathways to get contracts with industry standard accredited agencies – reducing the time is takes for you to appoint agencies
- a robust procurement process testing their capability – so you can focus on other valuable activity
- comprehensive customer guidance including procurement templates and contracts
- ability to buy though direct award or run mini competitions (varying by lot)
Client engagement
We held client engagement sessions during March 2024 to December 2024.
We need public sector volunteers to help evaluate our Media & Creative procurement. Full training provided. If you are interested, please email RM6364MediaCreative@crowncommercial.gov.uk with “RM6364 Evaluator” in the subject line.
Agency (supplier) engagement
We held agency engagement sessions during March 2024 to December 2024.
We held a supplier webinar on Wednesday 2 April 2025 ahead of our tender launch, to give you key information you needed to win contracts from this agreement framework.
The presentation slides can be found in the important documents section below.
Additional training
Carbon reduction plan training is held every third Tuesday of the month and you can book through this link. Additionally, visit our how to create a carbon reduction plan page for help and advice.
Important link
| Planned procurement notice | Read planned procurement notice |
|---|---|
| Contract Notice in Find a Tender (FTS) | Not available yet |
| Tender documents | Not available yet |
Timeline
Following the announcement of the delay of the new public procurement regulations to February 2025, the pipeline has been reviewed and the new activity dates are detailed below.
| Activity | Estimated dates |
|---|---|
| Pre-market engagement | March to December 2024 |
| Drafting of procurement documentation | February to May 2025 |
| Publication of find a tender (FTS) notice | May 2025 |
| Framework award | November to December 2025 |
Important documents
RM6364 Media & Creative framework agency engagement slides